Lee Zurik looks at the ongoing Hollywood South debacle.
NEW ORLEANS (WVUE) - When Miley Cyrus made the move from music to movies, one of her first releases was shot in Louisiana, back in 2011. "So Undercover" had a budget of nearly $14 million.I wonder how many people actually understand that the state just writes out checks to these movies studios and receives only about 23 cents on the dollar return on investment.
“It received a straight-to-DVD release in 2013,” says media critic Matt Brennan. ”It barely made a splash and I hadn't heard of it until I looked at it for this interview.”
But Louisiana taxpayers helped plug the movie's budget gap by writing a $3 million check - taxpayer money, handed over directly to this flop, as part of the state's film incentive program.
“It's an unaffordable program,” says Jan Moller, who leads the nonprofit Louisiana Budget Project in Baton Rouge.
Moller says the Motion Picture Investor Tax Credit program is sucking money from higher education and healthcare. “This is an open-ended entitlement program that is costing the state more than $200 million a year,” Moller says, “at a time when we have a $1.4 billion shortfall.”
If people did understand this better, then maybe this dumb Druids float would look a bit different.