Tuesday, November 04, 2014

So pretty much all moms, then?

Oftentimes a cute demographic moniker is so vague and inclusive as to become meaningless. This is one of those times.
— As Democrats worry over today’s voting in key battlegrounds, the results of the latest so-called “Walmart Moms” survey could offer some hope.

Walmart Moms are women who have shopped at the discount giant in the last month and have a child under 18 at home. They are racially and economically diverse, but can tend to live paycheck to paycheck. When it comes to voting, they are often late deciders.
Probably tells us more about Walmart than it does about voters. 

Read more here: http://www.mcclatchydc.com/2014/11/04/245654_walmart-moms-lean-democratic-and.html?rh=1#storylink=cpy

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