MILWAUKEE — Four barbers and a firefighter were pondering their future under a Trump presidency at the Upper Cutz barbershop last week.Even when you think the choice is or should be obvious. Even when it is obvious to people who think the other guy is "a gangster" or a deplorable or whatever, they aren't necessarily going to come out and vote for you unless you tell them what you are going to do for them. People have concerns. Your campaign ought to address them.
“We got to figure this out,” said Cedric Fleming, one of the barbers. “We got a gangster in the chair now,” he said, referring to President-elect Donald J. Trump
They admitted that they could not complain too much: Only two of them had voted. But there were no regrets.
“I don’t feel bad,” Mr. Fleming said, trimming a mustache. “Milwaukee is tired. Both of them were terrible. They never do anything for us anyway.”
As Democrats pick through the wreckage of the campaign, one lesson is clear: The election was notable as much for the people who did not show up, as for those who did. Nationally, about half of registered voters did not cast ballots.
Mr. Fleming, 47, who has been trimming hair, beards and mustaches for 30 years, had hoped his small business would get easier to run. But it hasn’t.None of these people expect Donald Trump to solve their problems. But the Clinton campaign's theme was "America Is Already Great." That probably didn't speak to these voters either.
“Give us loans, or a 401(k),” he said, trimming the mustache of Steve Stricklin, a firefighter from the neighborhood. His biggest issue was health insurance. Mr. Fleming lost his coverage after his divorce three years ago and has struggled to find a policy he could afford. He finally found one, which starts Monday but costs too much at $300 a month.
“Ain’t none of this been working,” he said. He did not vote.