This is a funny town in a lot of ways

This morning I drove by here and there was a line around the freaking block.

NFL Opens First Shop For Women In New Orleans

The NFL has done its homework and is giving the first NFL Shop for Women a try here in New Orleans. But it's a test marketing venture, so the shop won't be here for long.

NFL female employees model their favorite Saints clothes at the new boutique style NFL Saints Shop for women. The store can dress you, head to toe in black and gold.

"New Orleans has such a passionate and robust female fan base, we thought this was a perfect place to test our new concept," said Tracey Bleczinski, NFL Vice President of Customer Marketing and Sales.

I understand the hot item of the morning was a Who Dat^TM hair frosting product but patrons were disappointed to learn that Jeremey Shockey had pre-ordered most of the stock last week. Shockey, spotted later ducking out of Pinkberry, refused to answer any questions.